Ello Case Studies | Real Virtual Try-On Revenue & Conversion
Real results from Ello clients
Every figure below is pulled from a real client dashboard — individual stores, results vary, no projections.
,281 attributed in 25 days (Atlas Apparel, women's fashion).
14.5% of try-ons became purchases over a 30-day live-store window.
+45% store conversion lift in Shopify analytics, month over month.
+68% conversion-rate increase in the 7-day window after installing (Shopify analytics: $40,033 sales, 567 orders).
,853 in attributed revenue for a separate client store.
Ello also runs a built-in A/B holdout on request: a slice of shoppers browses without try-on, and every lift number is measured against them.
Why Ello is priced for ROI →